Up & Coming Updates Brand

To celebrate the growing ambitions of our group, Sioux Falls Up & Coming worked with local designer, Hunter Murphy, to create a new identity suite. The new mark celebrates the connections we make as an organization.

"(Vice President) Kyle (Jameson) and I discussed how members appreciate the connections they not only make with each other, but with the community, as well," said Murphy. "This design reflects a diverse group of professionals that come together and collaborate to reach out and impact the community."

In addition to the primary mark above, there are also a series of alternate marks that the group can use on marketing materials.